Jay Alders is a world renowned Surf artist with unbelievable talent. He has been painting his entire life and in the past few years has seen his career explode. From magazine cover features to painting live on stage at G Love concerts, Jay has created art that inspires many. Along with his wife Chelsea – who owns and operates Sundreams Productions, which we will be redesigning in the near future as well – they travel the world selling art and living a healthy and loving life. Jay’s previous site was creative, but was in need of a refresh. We took our time with the discovery and design phase to make sure Jay’s touch was a part of the process. Through development, Jay was involved in the creative steps and was a pleasure to work with. I can’t imagine working with a more laid back and appreciative artist and we look forward to keep our relationship and travels going strong. One of the cool aspects of this project was launching the new site at the Surf Expo in Orlando with Jay and his team. It truly was a unique experience, and I think it’s safe to say we’re excited to go to the next one!